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Title:
Competing through services: strategy and implementation
Authors:
Sandra Vandermerwe
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246
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Title:
Consumer behaviour, international edition
Authors:
Leon G. Schiffman & Leslie Lazar Kanuk
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246
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Title:
Consumer behaviour and managerial decision making, 2nd edition
Authors:
Frank R. Kardes
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246
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Title:
Design and marketing of new products, 2nd edition
Authors:
Glen L. Urban & John R. Hauser
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246
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Title:
marketing management, 11 edition
Authors:
Philip Kotter
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246
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Title:
Managing services marketing: text and readings, 3rd edition
Authors:
K. Douglas Hoffman & John E.G. Bateson
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246
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Title:
Marketing management: a European perspective
Authors:
Susan Norgan
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246
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Title:
Cover letters that will get you the job you want
Authors:
Stanley Wynett
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246
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Title:
Marketing success stories, 3rd edition
Authors:
Michael Cant
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246
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Title:
Customer relationship management: a people process, and technology approach
Authors:
William Wagner & Michael Zubey
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246
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